中国第三金!“青蛙公主”谷爱凌创造历史!手握20多个代言,为什么“人人都爱谷爱凌”

China’s third gold! “Frog Princess” Gu Ailing makes history! With more than 20 endorsements in hand, why “everyone loves Gu Ailing”

Gu Ailing’s perfect performance won the gold medal in the 2022 Winter Olympics,,, netizens said: Gu Ailing seems to be able to fly!
Just now, Gu Ailing won the gold medal in the women’s freestyle skiing platform!
In this morning’s Beijing Winter Olympics freestyle skiing women’s big platform final, the much-anticipated Chinese athlete Gu Ailing jumped 93.75 points in the first jump and 88.50 points in the second jump.
In the crucial third jump, Gu Ailing withstood the pressure from all sides and jumped out of an extremely difficult move that even she herself could not believe. She was so excited with tears in her eyes that she finally scored 94.50 points to secure the gold medal in the 2022 Winter Olympics.
This is Gu Ailing’s first gold medal at the Beijing Winter Olympics.
Netizen: Gu Ailing seems to be able to fly!
At the Beijing Winter Olympics, 18-year-old Gu Ailing will also compete in the freestyle skiing U-shaped area and the slope obstacle skills, which are the two events she is better at.
Media darling “Everyone loves Gu Ailing”
Before the Beijing Winter Olympics, Gu Ailing’s beautiful face combining Chinese and Western, plus more than 20 advertising funds, made it difficult for people not to know her. There are many heroes in the history of Chinese sports. Why is Gu Ailing, who played in the Olympics for the first time, so loved by thousands of people?
“She is so popular, it seems that everyone loves Gu Ailing.” A foreign reporter sighed after the competition on February 7.
She was almost driven by the staff through one interview area after another. Roughly speaking, it took about 50 minutes from her fourth match to leaving the mixed mining area, and she was the athlete who stayed in the mixed mining area for the longest time after the game.
But she also answered the reporters’ questions one after another very seriously, including Chinese reporters, American reporters, French reporters, Japanese reporters… She is graceful and playful, and it is difficult for people not to like this Chinese girl.
A reporter noticed that a dragon was drawn on her snowboard. “Yes, I must say this! There is a dragon on my snowboard this year, which means ‘the dragon among people’ in Chinese.” As she spoke, she also turned around, lifted the number book, and told reporters : “I still have a dragon on my back, all designed by me!”
The reporters at the scene were amused by her candid scene and laughed. But it was she who said “sternly”, “I have always paid special attention to fashion. I am also a model, and I hope to show the elements of my country to the world at the Winter Olympics through skiing.”
When she was pulled out of the mixed mining area by the staff, many reporters wanted to ask her questions. A female reporter shouted: “Ailing Ailing, what do you think of the ‘more united’ Olympic motto?” Gu Ailing turned her head as she walked and said, “Although we are from different countries, we all enjoyed the competition here today. , I think this is a kind of union!”
Haidian children who grew up watching “Nezha” Actually, Gu Ailing was liked by many people before this Winter Olympics debut. On the street, in the subway station, in the elevator, you can recognize this beautiful girl at a glance, even if you can’t name her competition project precisely.
She also appeared in the phalanx of the Chinese sports delegation at the opening ceremony of the Beijing Winter Olympics. She kept waving the five-star red flag, and the Chinese team members took photos with her one after another. . “Gu Ailing was asked for a group photo by everyone” was also on the hot search.
“I know that she is not only a world champion, but also a top student in a top university. She is still an all-round girl who has dabbled in fashion, writing, food and other fields.” A college student volunteer at the Shougang Grand Jumping Stadium said that she almost picked No problem, you can always find her shining point in a certain area.
Aside from all the light on her body, she chose to fight for our country, perhaps even poking into the hearts of the Chinese people. Although she was born in the United States, Gu Ailing has known my country since she was a child under the influence of her mother. From the age of 2, she will return to my country with her mother every summer. Someone called her a doll, but she retorted that she was “a Beijing child who grew up watching “Nezha”.
Gu Ailing was born in 2003. Her mother is Chinese and her father is American. She speaks fluent Chinese and English.
She began to try skiing at the age of 3. At the age of 9, she became the national ski champion in the junior group. At the age of 11, she won the national under-13 slope obstacle course and the all-around runner-up. At the age of 13, she began to participate in the adult competition. At the age of 14, Gu Ailing had already won 9 national championships, and her 50 gold medals were still placed at home.
At the age of 16, Gu Ailing won the slope obstacle championship in the 2019 Freestyle Skiing World Cup. This is her first world championship and has been known as a post-00s skiing genius since then.
On December 11, 2020, Gu Ailing announced on her social media account that she was officially selected by Stanford University.
A talented and beautiful girl, an extreme sports champion, a fashionable model, a scholar, and still a freshman at Stanford. Although only 18 years old, Gu Ailing’s youth can be described as a legend.
In 2019, 16-year-old Gu Ailing announced through social media that he would represent my country in world competitions: “Chinese freestyle skier Gu Ailing signed in.”
Source of the picture: Vision my country With her super-high appearance, legendary experience and excellent results, Gu Ailing has become one of the most popular athletes in the Beijing Winter Olympics Ice and Snow Legion.
Holding more than 20 endorsements is one of the most commercially valuable athletes in my country. For an athlete, the most intuitive standard for measuring commercial value is still competition results.
In the just-concluded 2021-2022 World Cup season, Gu Ailing won a total of 9 medals in 37 days, 6 golds, 2 silvers and 1 bronze, and was rated as “the first person in history” by the World Skating Federation.
Regarding Gu Ailing, who won the medal softly, someone gave her the nickname “Medal Harvester”.
With the advent of the Winter Olympics, Gu Ailing’s attention has almost reached its peak, and in the past seven months, the value of business has also soared.
The brands it endorses include Estee Lauder, Vitality Forest, Kohler, Victoria’s Secret, Cadillac, Louis Vuitton, Tiffany, IWC, etc., covering skin care products, beverages, kitchen and bathroom, cars, luxury goods and many other fields. According to incomplete statistics, Gu Ailing currently has more than 20 commercial endorsement brands, far exceeding the number of first-line entertainment stars.
As for the audience, even if you don’t know which ice and snow event this girl is participating in, you can’t even call her name. But in the streets and alleys of the city, coffee shop posters, AD on the subway electronic screen, pop-up windows on the homepage of each app… You can definitely see advertisements related to Gu Ailing everywhere.
According to the first financial report, before 2021, Gu Ailing’s endorsement fee was around 1 million US dollars, and now this figure has soared to about 2.5 million + US dollars (about 15 million + ten thousand yuan) after tax, and having more than 20 endorsements makes it easy for her Revenue is over 100 million.
For now, Gu Ailing is undoubtedly one of the most commercially valuable athletes in my country.

谷爱凌完美的表现拿下2022年冬奥会金牌,,,网友说:谷爱凌好像会飞!
刚刚,谷爱凌拿下自由式滑雪女子大跳台金牌!
在今天上午进行的北京冬奥会自由式滑雪女子大跳台决赛中,备受期待的我国选手谷爱凌在榜首跳跳出93.75分,第二跳跳出88.50分。
关键的第三跳,谷爱凌顶住各方面的压力,跳出一超高的难度动作,连她自己都很难相信,激动的热泪盈眶,终究取得94.50分锁定2022年冬奥会金牌。
这是谷爱凌在北京冬奥会上取得的榜首枚金牌。
网友:谷爱凌好像会飞!
年仅18岁的谷爱凌在北京冬奥会上,还将出战自由式滑雪U型场所、坡面妨碍技巧两个项目,而这两个项目是她更擅长的项目。
媒体宠儿“人人都爱谷爱凌”
北京冬奥会之前,谷爱凌那张中西结合的美丽面容,加上身背20多个广告资助,让人不知道她都难。我国体育史上英杰辈出,为何初次出战奥运赛场的谷爱凌能集万千宠爱于一身?
“她太受欢迎了,看起来人人都爱谷爱凌。”2月7日的竞赛后一名外国记者如此感叹。
她几乎是被工作人员赶着走过一个又一个采访区域。粗算一下,从她第四个比完赛到离开混采区大约用了50分钟,是在赛后混采区停留时间最长的运动员。
但她又十分认真地回答记者们一个又一个发问,有我国记者、美国记者、法国记者、日本记者……她雍容大方又俏皮心爱,很难让人不喜欢上这个我国姑娘。
有记者留意到她雪板上画着一条龙。“对,我一定要说一下这个!我的雪板上今年有一条龙,中文意思是‘人中之龙’。”说着说着,她还转过身来,掀起号码簿,对记者说:“我后背上还有一条龙,都是我设计的!”
现场记者被她这率真的一幕逗得哈哈大笑。却是她,很“不苟言笑”地说,“我一向特别关注时髦,我也是模特,期望经过滑雪,在冬奥会赛场把我国元素展示给世界。”
当她被工作人员拉着要走出混采区时,还有不少记者想向她发问。一名女记者喊道:“爱凌爱凌,你怎样看待‘更联合’的奥林匹克格言?”谷爱凌边走边转过头来说,“我们尽管来自不同的国家,但我们今天在这里竞赛都十分享用,我觉得这就是一种联合!”
看《哪吒》长大的海淀孩子其实,谷爱凌在这场冬奥会首秀前就受到了很多人喜欢。在大街上,地铁站里,电梯间里,即使你不能精确说出她的竞赛项目,也能一眼认出这个美丽的姑娘。
她还出现在北京冬奥会开幕式我国体育代表团方阵中,她不停地挥舞五星红旗,我国队员纷纷和她合影,她来者不拒,每一张照片里都有她标志性笑脸。“谷爱凌被众人求合影”还登上了热搜。
“我知道她不仅是世界冠军,仍是顶级大学的学霸,仍是时髦、写作、美食等各个领域都有涉猎的万能少女。”首钢大跳台场馆的一名大学生志愿者说,她几乎挑不出毛病,你总能在某个领域发现她的闪光点。
除去身上的种种亮光,她挑选为我国而战,或许更戳国人内心。尽管出生于美国,但谷爱凌在母亲影响下从小就了解我国,2岁今后每年夏天都会跟着母亲回我国。有人管她叫洋娃娃,她反驳说,自己是“看《哪吒》长大的北京孩子”。
谷爱凌出生于2003年,母亲是中国人,父亲是美国人,能说流利的汉语和英语。
她3岁起就开端测验滑雪,9岁成为全美少年组滑雪的冠军,11岁夺得全美13岁以下坡道妨碍赛冠军以及万能亚军,13岁起,开端参与成人组的竞赛。14岁时,谷爱凌就已经取得了9个全美冠军,家里还摆放着她的50枚金牌。
16岁谷爱凌在2019年的自由式滑雪世界杯赛事中取得坡面妨碍冠军,这是她第1个世界冠军,从此开端被誉为00后滑雪天才。
2020年12月11日,谷爱凌在交际账号上发文宣布,正式被斯坦福大学选取。
天才美少女、极限运动会冠军、时髦模特、学霸、仍是一名斯坦福新生。尽管只要18岁,但谷爱凌的少年时期却可以用传奇来形容。
2019年,16岁的谷爱凌经过交际媒体宣布,将代表我国参加世界竞赛:“我国自由式滑雪运动员谷爱凌签到。”
图片来历:视觉我国凭借超高的颜值、传奇的经历、优异的成绩,谷爱凌成为征战北京冬奥会冰雪军团里最受欢迎的运动员之一。
手握超20家代言是我国最具商业价值的运动员之一关于一名运动员来说,衡量商业价值最直观的标准仍是竞赛成绩。
在刚刚结束的2021-2022赛季世界杯中,谷爱凌在37天内收获6金2银1铜共9枚奖牌,被世界滑联评价为“史上榜首人”。
关于奖牌拿到手软的谷爱凌,有人给她送上了“奖牌收割机”的外号。
跟着冬奥会降临,谷爱凌的关注度几乎达到巅峰,在过去7个多月里,商业的价值也随之飙升。
其代言的品牌包括雅诗兰黛、元气森林、科勒、维多利亚的秘密、凯迪拉克、路易威登、蒂芙尼、IWC万国表等,类别触及护肤品、饮料、厨卫、轿车、奢侈品等很多领域。据不完全统计,目前谷爱凌的商业代言品牌数量超过20家,数量远超一线娱乐明星。
关于观众来说,即使你不知道这个女孩儿具体参加的是哪一项冰雪项目,乃至叫不出她的名字。但在城市的大街小巷,咖啡店海报、地铁电子屏上的AD、各 app的首页弹窗……你一定可以随处看到与谷爱凌有关的广告。
据榜首财经报道,2021年前,谷爱凌的代言费在100万美元上下,现在这一数字飙升到税后250万+美元(约合人民币1500+万元)左右,拥有20多个代言让其轻松收入过亿。
就当下而言,谷爱凌无疑是我国最具商业价值的运动员之一。

 

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