#31度网赚班# 新媒体运营系列课,课程零基础入门,解锁高薪职业必备的四项技能


课程简介

课程零基础入门,解锁高薪职业必备的四项技能,50+真实案例拆解,4场项目实战沉淀成1份拿得出的求职作品!

为什么学新媒体是互联网的刚需?

不想从事本专业工作,我还有其他选择吗?

双非院校冷门专业,我还能找到高薪工作吗?

工作一年多想转岗却不知道自己还能做啥?

如果你有上述困扰不妨试一下成为新媒体运营吧!

互联网的时代,年轻人的职业,门槛低上手速度快,无背景限制新职业的第一选择,岗位缺口大,职业前景广招聘数达到40万,工作3年后薪资可达到2W+,能力更全面,转岗更容易,文案、策划、数据分析等多种能力提升!

老师教你四大底层技,项目实战,能真实案例拿得出手的新媒体运营求职作品集,课程包括以下章节:

新媒体运营系列课

模块一:选题能力

模块三:数据驱动思维

模块二:成文能力

模块四:如何在新媒体上成功策划一场活动

模块零:新媒体简史与底层思维

课程目录

新媒体运营系列课

├模块一:选题能力

一个爆款选题的关键要素——覆盖人群.mp4

为什么说,一个文章的成败50%由选题决定?.mp4

如何判断一个真热点.mp4

如何结合热点打造选题?.mp4

案例:如何结合热点打造选题之周杰伦超话.mp4

没有热点选题该怎么办?——观察生活找到新视角.mp4

错过了热点选题怎么办?——演绎法找到独特视角.mp4

├模块三:数据驱动思维

3个新媒体必备数据分析技能.mp4

MECE与四大关键指标,找到爆款背后的原因.mp4

为什么说数据驱动思维.mp4

加餐:web scraper1——单个网页的爬取.mp4

加餐:web scraper2——跨页网站的爬取.mp4

加餐:web scraper3——跨页网站的爬取.mp4

加餐:webscraper插件爬取网页.mp4

加餐:爬虫原理和步骤.mp4

外部报告筛选标准与来源.mp4

如何带着问题寻求数据验证.mp4

如何评估你的推广渠道?.mp4

小结:解析外部专业数据报告,提升新媒体运营效率.mp4

手把手带你拆解外部报告.mp4

抓取微博、知乎平台数据,预测热门选题.mp4

第三章总结.mp4

├模块二:成文能力

三步法构建一个有逻辑的文章框架.mp4

如何写一个好的开头.mp4

如何讲好一个好故事.mp4

如何起一个让人忍不住就想要打开的标题.mp4

小结:手把手教你新媒体的排版.mp4

成文的五大关键步骤.mp4

排版的具体方法.mp4

排版的核心原则.mp4

揭秘10w+文案的关键要素——情绪.mp4

薄片原理——带你抓住成文的关键.mp4

补充图片素材.mp4

├模块四:如何在新媒体上成功策划一场活动

为什么刷抖音两个小时停不下来?——上瘾模型.mp4

如何制定你的行动计划?.mp4

如何设计活动的上瘾模型与传播点?.mp4

如何进行活动目标的界定与拆解?.mp4

手把手带你拆解百万粉丝增长活动案例.mp4

活动策划必备的2大入门知识.mp4

那些朋友圈疯传的活动是如何产生的?——STEPPS原则.mp4

├模块零:新媒体简史与底层思维

传统媒体的经验方法.mp4

小结:新媒体的前世今生.mp4

新媒体人的一天.mp4

新媒体底层思维发展.mp4

新媒体的一些[核心原则].mp4

新媒体的发展阶段.mp4

新媒体的标志性事件揭示传统媒体核心.mp4

课程总结.mp4

顺“势”的新媒体——微信公众号的发展.mp4

Course introduction The introduction to the course has no foundation. It unlocks the four skills necessary for a high paying career. 50+real cases are disassembled. The four actual project battles precipitate into one job search work! Why is learning new media just needed by the Internet? Do I have any other choice if I don’t want to work in this major? Can I still find a well paid job in an underprivileged major in a double non university? After working for more than a year, I want to change my job, but I don’t know what else I can do? If you have the above problems, you might as well try to become a new media operator! In the era of the Internet, young people’s careers have low barriers and are quick to start. There is no background restriction. They are the first choice for new careers. There is a big job gap. The number of job prospects has reached 400000. After three years of work, the salary can reach 2W+. Their abilities are more comprehensive, and it is easier to transfer jobs. Their abilities in copywriting, planning, data analysis and other fields have been improved! The teacher teaches you the four basic skills, the practical project, and the new media operation job search portfolio with real cases, The course includes the following chapters: New Media Operation Series Module 1: Topic Selection Capability Module 3: Data Driven Thinking Module 2: Documentary Capability Module 4: How to successfully plan an activity on new media Module 0: New Media Brief History and Underlying Thinking Course Catalog New Media Operation Series Module 1: Topic Selection Capability A key element of a popular topic selection – covering the population.mp4 Why, 50% of the success or failure of an article depends on the topic How does MP4 judge a real hot spot? How does MP4 combine hot spots to create topics Case of mp4: How to combine hot topics to create a topic for Jay Chou. What should we do if there is no hot topic for mp4—— Observe life and find a new perspective. What should we do if we miss the hot topics in mp4—— Find a unique perspective by deductive method. mp4 ・ Module 3: Data driven thinking, three new media essential data analysis skills. mp4 MECE and four key indicators, find the reasons behind the blockbuster. mp4 Why data driven thinking MP4 plus meal: web scraper 1 – crawling of a single web page MP4 plus meal: web scraper2 2 – cross page website crawling MP4 Plus: web scraper 3 – cross page website crawling. mp4 Plus: webscraper plug-in crawling. mp4 Plus: crawler principles and steps. mp4 External report screening criteria and sources. mp4 How to find data validation with problems. mp4 How to evaluate your promotion channels Summary of mp4: analyze external professional data reports and improve the operational efficiency of new media. mp4 leads you to disassemble external reports. mp4 captures microblog and Zhihu platform data, Predicting Popular Topics. mp4 Chapter 3 Summary. mp4 г Module 2: Writing Ability Three Steps to Build a Logical Article Framework. mp4 How to Write a Good Beginning. mp4 How to Tell a Good Story. mp4 How to Create a Title that People Can’t Help but Want to Open. mp4 Summary: Teach You New Media Typesetting Hands on. mp4 Five Key Steps of Writing. mp4 Specific Methods of Typesetting. mp4 Core Principles of Typesetting. mp4 Uncover the Key Elements of 10w+Copywriting – – Emotion. mp4 slice principle – take you to grasp the key of the article. mp4 supplementary picture materials Mp4 Γ Module 4: How to successfully plan an activity on new media? Why can’t you stop Tiktok for two hours—— Addiction model.mp4 How to make your action plan How does MP4 design the addiction model and spreading point of activities How to define and disassemble the activity objectives in MP4 MP4 takes you hand in hand to dismantle the case of the activity of growing millions of fans. mp4 The two basic knowledge necessary for activity planning. mp4 How did the activities that were passed on crazily by the circle of friends come into being—— STEPPS principles.mp4 Γ Module Zero: Brief History of New Media and Underlying Thinking Experience and Methods of Traditional Media. mp4 Summary: Past and Present Lives of New Media. mp4 One Day of New Media People. mp4 Development of New Media Underlying Thinking. mp4 Some [Core Principles] of New Media. mp4 Development Stages of New Media. mp4 Iconic Events of New Media Reveal the Core of Traditional Media. mp4 Course Summary.mp4 New Media Following the “Trend” – Development of WeChat official account. mp4
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