#31度网赚班# 0基础入门本地生活:助你快速入局,8节课带你打通本地流量,实现高效率转化


助你快速入局,打通本地流量

交个朋友电商学苑

倾力打造

本地生活课程

行业大拿带您轻松入局,实现高效率转化

教你通过本地同城辐射本地流量,成就个人品牌

想不想成为本地餐饮类目排行榜top1

交个朋友电商学苑合作金牌讲师“加文”亲授

交‮朋个‬友电‮学商‬苑,加文老师课0基础‮门入‬本地生活,助你快速入局,打通本地流量

你将获得:

8节课带你0基础入门本地生活

清晰本地生活运营的底层逻辑

餐饮如何降低抖音运营流量成本

如何在不拍短视频,无粉丝前提

下快速启动直播获客

课程大纲:

认知篇

2021年餐饮本地生活直播元年,餐饮运营抖音新玩法。

1、什么是本地生活直播

2、本地生活直播底层逻辑

3、本地生活直播流量来源

4、本地生活直播“货带人”

团队篇

餐饮如何降低抖音运营流量成本

1、餐饮布局抖音直播人财物构成

2、餐饮人做直播哪些钱不用花

3、餐饮人如何提高流量转化效率

直播篇

餐饮如何提高抖音流量的获客效率

1、小吃、快餐、火锅、中餐不同赛道餐饮如何设计直播获客模式

2、如何在不拍短视频,无粉丝前提下快速启动直播获客

3、餐饮直播结果管理与增长周期

4、餐饮如何通过直播+短视频打爆品牌

案例拆解篇

1、餐饮直播后拉动,外卖业绩增长,点评团购增长,门店自然流增长。

2、餐饮直播后,实现到家业务,客单价提升

一倍,并且在疫情期间,持续有业绩

3、餐饮本生活直播,提高招商能力。美食教学类型直播间,帮助企业获得更多招商线索

4、餐饮直播后,提高了线上零售能力,提升了线上销售占比。

流量篇

1、餐饮直播为何会限流

2、餐饮直播如何选品,获得平台更多流量扶持

3、餐饮投流dou+与本地推底层逻辑

复盘

1、内容数据复盘

2、成交数据复盘

3、直播节奏复盘

Help you quickly enter the market, get through local traffic, make friends with the E-commerce Academy, make great efforts to build a local life course industry leader to bring you into the market easily, achieve efficient transformation, teach you how to radiate local traffic through the local city, and become a personal brand. Do you want to become the top 1 in the ranking list of local catering categories? Make a friend. The golden lecturer of the E-commerce Academy, “Gavin”, teaches you personally&amp# 8238; Friends# 8236; Youdian&amp# 8238; Academic Quotient&amp# 8236; Yuan, Gavin Teacher Class 0 Foundation&amp# 8238; Door In&amp# 8236; Local life can help you get in quickly and get through the local traffic. You will get: 8 classes to give you a clear introduction to local life. The underlying logic of local life and operation. How to reduce the cost of catering business traffic? How to quickly start live broadcast without taking short videos and fans. Course outline: Cognition Part 2021, the first year of live broadcast of local life of catering, and a new way to play catering business. 1. What is the local live broadcast? 2. The underlying logic of the local live broadcast? 3. The source of the local live broadcast traffic How to design live broadcast customer acquisition mode for catering at different Chinese track 2. How to quickly start live broadcast customer acquisition without taking short videos and fans 3. How to manage the results of live broadcast of catering and the growth cycle 4. How to explode brand cases through live broadcast+short videos 1. After live broadcast of catering, the takeout performance will grow, the group purchase review will grow, and the natural flow of stores will grow. 2. After the live broadcast of catering, the home business is realized, and the unit price of customers is doubled. During the epidemic period, there is continuous performance. 3. The live broadcast of catering is to improve the ability to attract investment. Food teaching type live broadcast room helps enterprises obtain more investment promotion clues. 4. After the live broadcast of catering, the online retail capacity has been improved and the proportion of online sales has been increased. Traffic 1. Why is the live broadcast of catering limited? 2. How to select products for live broadcast of catering and get more traffic support from the platform? 3. Resumption of the underlying logic of food and beverage streaming dou+and local promotion 1. Resumption of content data 2. Resumption of transaction data 3. Resumption of live broadcast rhythm
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