Facebook·广告营销体系训练营：金牌·营销2.0 职业最全Facebook广告·体系
课程主要分3个阶段
无论是新手，经历，内行都能在课程中有所收成
根底入门（重实操）
了解怎样运用Facebook各个功能模块进行推广，重点学习Facebook广告投进，包括广告配置，实操及根本的广告数据剖析
实战强化（重技巧）
提高Facebook广告投进的作用，从定位，资料，广告语，数据等层面深入讲解作用好的广告是怎样做到的
进阶办理（重战略）
了解Facebook广告的底层逻辑及算法，拓展到Facebook给其他渠道引流，优化师团队的培养及绩效考核
课程亮点
体系全面
体系化整理流程，由浅入深讲透Facebook广告营销
ROI提高
6个因素助你全体提高广告ROI
爆款资料
广告语和视频脚本模型，让用户对产品更感兴趣
精准定位
四大战略找到精准用户集体，提高广告转化率
数据剖析
四套剖析模板找到隐藏在广告数据里的优化暗码
团队办理
7天内培养一个优化师，而且教你拟定绩效考核方案
课程内容：
1-Facebook八大营销途径.mp4
1-域名注册和绑定.mp4
2-Facebook账户安全及防备.mp4
3-设置Facebook公共主页.mp4
4-最大化运用Facebook广告营销方针.mp4
5-Business manager注册及运用.mp4
6-Facebook追寻代码pixel的安装和运用.mp4
7-Facebook广告投进预备清单.mp4
8-Facebook广告受众解析.mp4
9-手把手教你创建第一个Facebook广告.mp4
10-怎样快速剖析广告数据.mp4
11-提高ROl目录广告设置攻略.mp4
12-发掘产品广告定位的四个维度.mp4
12-折扣促销逻辑.mp4
13-网站流量规划.mp4
13-撰写广告语的万能公式.mp4
14-怎样规划一个看了就想买的广告图片.mp4
15-怎样规划视频广告的脚本.mp4
16-广告账户结构怎样搭建.mp4
17-剖析产品和网站的自定义广告数据模板.mp4
18-怎样运用数据透视表剖析广告数据.mp4
19-Facebook广告算法解读.mp4
20-你的广告作用是怎样改变的.mp4
21-广告账户结构的若干问题.mp4
24-广告投进团队培养与办理.mp4
The course is mainly divided into three stages, no matter novice, experienced or experienced, can gain something in the course. Basic introduction (practical operation) to understand how to use various functional modules of Facebook to promote, and focus on learning Facebook advertising, including advertising configuration, practical operation and basic advertising data analysis, and practical strengthening (practical skill) to improve the effect of Facebook advertising, from positioning, material, advertising language, Deeply explain how effective advertising can be achieved through advanced management (focusing on strategy), understand the underlying logic and algorithm of Facebook advertising, expand to Facebook to drain other platforms, optimize the training of the team of experts and the highlights of the performance evaluation course, systematically and systematically sort out the process, and thoroughly explain the six factors of improving the ROI of Facebook advertising marketing to help you improve the overall advertising ROI, the advertising language and the video script model, Four strategies to make users more interested in the product: accurate positioning, finding accurate user groups, improving the advertising conversion rate, four sets of analysis templates, finding the optimized password hidden in the advertising data, and cultivating an optimizer within 7 days, And I will teach you how to develop a performance evaluation program. Course content: 1-Facebook's eight major marketing paths. mp41 - domain name registration and binding. mp42 - Facebook account security and prevention. mp43 - setting up Facebook's public homepage. mp44 - maximizing the use of Facebook's advertising marketing objectives. mp45 - Business manager registration and use. mp46 - Facebook tracking code pixel installation and use. mp47 - Facebook advertising launch preparation list. mp48 - Facebook advertising audience analysis. mp49 - hands teach you Create the first Facebook ad.mp410 - How to quickly analyze advertising data. mp411 - How to improve the advertising setting guide of the ROl directory. mp412 - Mining the four dimensions of product advertising positioning. mp412 - Discount promotion logics. mp413 - Website traffic planning. mp413 - Universal formula for writing advertising language. mp414 - How to design an advertising image you want to buy after you see it. mp415 - How to design a script for video ads. mp416 - How to build an advertising account structure. mp417 - Analyze products and websites 's customized advertising data template.mp418-How to use the PivotTable to analyze advertising data.mp419-Interpretation of Facebook advertising algorithm.mp420 - How your advertising effect changes. mp421-Several issues in the structure of advertising account.mp424-Training and management of advertising delivery team.mp4
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