2023个人IP实操培训:基础准备+短视频实操+进阶高手+变现落地+数据+电商。


课程大纲

基本准备物品

1.账户基础信息建设

2.规划内容轨迹,按人设置记忆点。

3.查找基准账号的实用步骤

4.内容审查规则和推荐算法

5.什么是账户权重和标签,如何提高权重?

短视频实用文章

6.确定最适合自己的账号内容形式。

7.建立自己用之不竭的题库。

8.如何写出超级爆的文案?

9.超级爆炸文案写作的中间方法

10.写超级爆炸文案的高级方法

11.拍摄和编辑的快速入门技巧

12.不同内容形式的拍摄和剪切操作

高级大师文章

13.每个大V都在用的流量密码。

14.全方位提升你的镜头表现力。

15.一千万人关注你,不如一万人爱上你。

16.打造有流量有价值的直播间。

17.如何做矩阵账?

实现落地文章

18.知识付费市场及具体案例

19.知识是有偿办班卖班的。

20.网络名人里的目的地都是带货直播。

21.普通人如何做近视带货?

22.个体企业家和老板建立知识产权的必要性

23.参与视频计划的实用方法。

24.在同一个城市里吃喝玩乐,逛商店。

25.品牌投资加盟如何通过线上快速获得客户?

26.实体店不做线上,满城同行都在抢你的客人。

数据文章

27.短视频如何才能流行起来?

28.破题和打球的技巧

29.BGM在视频中的作用及应用

30.如何提高作品的播出率和时长?

31.如何提高作品的好评率?

32.如何提高作品的审核率?

33.如何提高作品的转发率

34.如何提高账号的粉转化率?

电子商务文章

35.品牌找一个能让人带货的坑。

36.产品卖点的提炼和展示方法

37.直播间里的人货场

38.摇动的目的和方法。

 

Course Outline · Basic Preparation 1. Basic account information construction 2. Planning content track and human memory points 3. Practical steps for finding benchmarking account 4. Content review rules and recommendation algorithm 5. What is account weight and label, How to improve the weight · Short video practice 6. Determine the most suitable content form for your account 7. Build your own inexhaustible topic selection library 8. Write the entry method of the super hot money copy 9. Write the intermediate method of the super hot money copy 10. Write the advanced method of the super hot money copy 11. Shoot and edit the quick entry skill 12. Shoot and cut the operation of different content forms · Expert advance 13. Every big V is using the traffic password 14. Improve in all aspects Your lens expressiveness 15. 10 million people pay attention to you, Less than 10000 people fall in love with you. 16. Create a live broadcast room with traffic and value. 17. How to do the matrix account and realize it. 18. Knowledge payment market and specific cases. 19. Knowledge payment for teaching and selling lessons. 20. The destination of all online celebrities is live streaming. 21. How do ordinary people do short video streaming. 22. The need for individual entrepreneurs and bosses to build IP. 23. How to participate in the practical operation of the video plan in China. 24. Eat, drink, and have fun while being the master of the local store exploration. 25. Brand How to get customers quickly through online business invitation and joining 26. Physical stores are not online, All the peers in the city are stealing your guests. Data. 27. How can short videos be popular. 28. Tips for breaking the title. 29. The role and application of BGM in the video. 30. How to improve the completion rate and playback duration of the work. 31. How to improve the praise rate of the work. 32. How to improve the comment rate of the work. 33. How to improve the forwarding rate of the work. 34. How to improve the conversion rate of the account. E-commerce. 35. The brand side's pit for finding the right person to bring goods. 36. The extraction and exhibition of the product selling points Method 37. People and goods yard in the live broadcast room 38. Purpose and method of buffeting
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