短视频完整知识体系课程,没有起始号,一开头就爆发(图文+短视频+直播)
一次性了解短视频:运营方式、内容制作、投放技巧、项目播放。
理论支持,基础练习,0-1,1-N
课程包括:
运营、内容、文案、投放、项目、拍摄、思考、认知
课程介绍:
新媒体已经成为一种趋势。本课程从短视频基础开始,理论+实践+文案+变现项目+拍摄;全方位推广。第1节后面是从0到1的方法。
课程亮点:
从O-1,1-N,学习基本逻辑,同时正确使用移动。手带你操作,后期可以独立解决短视频问题。
适合人群:
想从事短视频行业的你
想提高认识,抓住互联网的你们。
你有一定的学习能力。
纯白需要更多的时间去理解。
课程目录:
第一章
理论支撑
第一节:怎样利用算法
SERVICE
怎样利用算法运营短视频
视频形式怎样确定,拍摄手法
内容热门的核心逻辑
定位的全方面解析
第二节:起号的核心怎样打标签
OPERATE
起号的关键,账号的测试
什么是模型,模型和标签的关系
怎样利用模型打标签
怎样通过数据判定有没有标签
第三节:怎样利用投放快速变现
OPERATE
怎样利用dou+起号
dou+的快速变现模式
小店随心推投放核心逻辑
广告流的基础认知
第四节:老号重启或者转型
OPERATE
各种老号重启的情况
怎样实现快速转型
第五节:爆款文案和脚本写作
SERVICE
文案爆款模型(填空题)
爆款脚本写作
带货视频怎样拍摄
第六节:常见的变现小项目
OPERATE
橱窗带货玩法
小店玩法
塔罗、表情包等小项目
F~A级项目合集
第七~九节:起号方法论+野路子起号
OPERATE
常见的起号野路子
借力起号
第十节:直播间流量逻辑、起号方法
OPERATE
直播间核心数据
数据叠加起号
第十节:直播间流量逻辑、起号方法
OPERATE
第二章
手把手实操起号
第十一节:测试+定位
OPERATE
新号测试方法
怎样利用现有资源变现
第十二节:测试+定位
OPERATE
新人怎样确定拍摄形式
怎样通过内容吸引精准流量
第十三节:确定起号框架
OPERATE
怎样确定起号框架
起号的模式
三种起号模式
第十四节:D口U+
OPERATE
dou+的用法
dou+的功能
第十五节:起号的野路子
OPERATE
怎样精准蹭热点
第十六节:系列起号
OPERATE
第十七节:持续更新
OPERATE
One-time understanding of short video: operation methods, content production, delivery techniques, theoretical support of project play, and bottom practice. 0-1 and 1-N courses include: operation, content, copywriting, delivery, project, shooting, thinking, and cognition course introduction: new media has become a trend. This course starts from the basis of short video, theory+practice+copywriting+realization project+shooting; Improve in all directions. After Section 11, the highlight of the method course starting from 0-1: from O-1 to 1-N, learn basic logic while correctly using the moves. Hands can help you operate, and you can solve the problem of short video independently in the later stage. It is suitable for the crowd: you want to be engaged in the short video industry, you want to improve your awareness, and you want to seize the Internet. You have certain learning ability. Pure white needs more time to understand. Course contents: Chapter 1 Theoretical support Section 1: How to use the algorithm SERVICE to operate short video format How to determine the format of the algorithm, the full analysis of the core logical positioning of the popular shooting method content Section 2: How to label the core of the starting number The key of the starting number OPERATE, what is the model of the account test, The relationship between the model and the label How to use the model to label and how to determine whether there is a label through data Section 3: How to use the launch of rapid cash realization OPERATE How to use the fast cash realization mode of dou+starting number dou+to launch the core logic ad stream at will Basic cognition of small stores Section 4: How to realize the rapid transformation when the old number restarts or transforms OPERATE various old number restarts Section 5: The service copy and script writing How to shoot the video with goods in the script writing of the popular type (fill in the blank) Section 6: Common realization small items OPERATE window play with goods small shop play with tarot, expression bag and other small items F~A level project collection Section 7~9: starting number methodology+starting number of the wild road. OPERATE common starting number of the wild road. Section 10: flow logic of the live broadcast room, starting number method OPERATE core data superposition starting number of the live broadcast room Section 10: flow logic of the live broadcast room Numbering method OPERATE Chapter 2 Handshake Handshake Operation Numbering Section 11: Testing+Locating OPERATE New number testing method How to use existing resources to realize Section 12: Testing+Locating OPERATE New person How to determine the shooting form How to attract accurate traffic through content Section 13: Determining the numbering frame OPERATE How to determine the numbering mode of the numbering frame Three numbering modes Section 14: The use of D port U+OPERATEdou+The function of dou+Section 15: How to accurately rub the hot spots in the wild road of the starting number OPERATE Section 16: Series of starting number OPERATE Section 17: Continuously update OPERATE
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