系统搜索直通车训练营-第三期:轻松提升店铺绩效,在线实践课程大纲

搜索

标题的优化和筛选

关键词系统聚焦方案

搜索算法逻辑

人群分析和店铺拆除

如何带着新品快速入池?

激活老产品的方法和运营思路

交通流量的ALPL营销模型

审计的评估维度与规避汇票支票的方案。

链接降级后怎么办?

小类目标产品的流量分配

大类电缆流运行方案

直达快车

直通车爆搜索逻辑

直通车束缚吊绳的六大根源

*标准直通车电缆牵引方法

低预算直通车交付策略

直通车的全店交付策略

重力立方体

发射标准重力立方体的方法和技巧

发射非标准重力立方体的方法和技巧

重力立方体转化率的优化

引力魔方,拉新,收获计划交付策略

全店销售

全店销售的核心运营理念。

商店类别的布局模型

全店产品选择策略。

整店移动单品的运营思路

全店直通车的策略。

全店避坑指南。

 

Course outline search · optimization and screening of title · keyword system focus scheme · search algorithm logic · crowd analysis and disassembly of stores · play method of new product quickly entering the pool · method and operation idea of old product activation · traffic flow ALPL marketing model · assessment dimension of inspection and plan for avoiding draft inspection · how to operate after link power reduction · traffic layout of sub category target product retrieval · operation scheme of large category target product retrieval traffic direct train · direct train pull Explosive search logic · Six root causes of the through car restraining the lifting · Standard method of pulling the news for the through car · Low budget through car delivery strategy · Whole store delivery strategy of the through car · Gravitational magic cube of standard products · Delivery methods and skills · Non standard gravitational magic cube delivery method and skills · Conversion rate optimization of the gravitational magic cube · Gravitational magic cube renewal and harvesting plan delivery strategy · Whole store dynamic sales · Core operation ideas · Store category Layout model · Product selection strategy for the whole store dynamic marketing · Operation idea for the whole store dynamic marketing items · Strategy for the release of the whole store dynamic marketing through train · Guide for the avoidance of the whole store dynamic marketing
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