#31度网赚班# 《财报分析内训营》0基础看懂财务报表,3大应用实战模块,让投资更赚钱 5GB-60节干货视频教程


本课程从财报通识、财报分析方法、实战应用三大模块,以科学系统的方法、通俗易懂的表述,带领学员轻松实现零基础看懂财务报表。

模块一:快速读懂财务报表
第01节 走进财报分析训练营
揭秘利润表
第02节 面子上的攀比与吹牛,利润表在说什么
第03节  什么才是我的盈利能力,净利润、营业利润究竟该看哪一个
第04节 企业挣钱的基础,为什么毛利极端重要
第05节  了解企业的发展潜力,给你一个新概念—核心利润
第06节 营业利润是怎么凑出来的(1):三支柱
第07节 营业利润是怎么凑出来的(2):两搅局

揭秘资产负债表
第08节  底子里的实力与赋能,资产负债表在说什么
第09节 资源结构(1):了解企业的活力,流动资产中流动的真正含义
第10节 资源结构(2):分析企业的潜力,非流动资产中所蕴含的未来
第1节 资源结构(3):发现企业的无力,非流动资产有哪些沉重包袱
第12节  赋能结构(1):企业是靠造血还是输血,不同负债含义大不同
第13节 赋能结构(2):揭秘股东权益,股东权益中都是股东的贡献吗
第14节  运营资本的经营内核,正确理解流动资产与流动负债的结构关系
第15节 摆脱传统分析资产负债率束缚,正确理解资产与负债的结构关系

揭秘现金流量表
第16节 日子中的烧钱与赚钱,现金流量表在说什么
第17节 】企业如何赚钱,经营活动现金流量
第18节 |企业如何花钱,投资活动现金流量
第19节 企业缺钱找谁,筹资活动现金流量
第20节 |三张财务报表是一张报表?揭秘三张财务报表的内在逻辑

揭秘合并报表与母公司报表
第21节 为什么企业会有合并报表?什么企业会有合并报表?
第22节 合并报表与母公司报表间的科目与数字差异代表什么?
第23节 少数股东权益与少数股东损益真少吗?
第24节 商誉是商业信用还是重要雷区?

模块二:财报分析方法:杜邦分析&张氏财报分析框架
第25节 财务报表分析方法概览:杜邦分析体系与张氏分析框架
常用不衰的分析神器,杜邦分析的价值与局限
第26节 常用不衰的分析神器,杜邦分析体系及价值
第27节 杜邦分析体系的拆解问题,利润调整与资产结构
第28节盈利能力的定海神针,毛利率是怎么出来的?
第29节 期间费用高低与盈利能力高低是调出来的吗?
第30节 决策与管理是如何影响总资产周转率的高低?
第31节固定资产周转率真的算对了吗?

解决中国财报分析利器,张氏财报分析框架及价值
第32节 立足中国环境,张氏财报分析框架及价值
第33节 体会战略,方能读懂财报数据
第34节 企业发展之路:母公司怎么选择?
第35节 企业对外扩张:怎么才能飞起来?
第36节企业靠谁支持:是输血还是造血?
第37节|企业能走多远:百年老店的基因?

模块三:财报分析实战应用
经营管理特征分析

第38节“重资产”与“轻资产”不只是资产结构
第39节从“两头吃”看上下游关系管理的能力
第40节 母子公司间的分工与业务关系管理
第41节 销售费用的结构与经营环境
第42节 管理费用的结构与管理追求
第43节 研发费用率与产品科技含量

财务结构特征分析
第44节 战略视角下的资产结构“三化”
第45节 经营与融资环境下的负债结构
第46节 企业大量的未分配利润为哪般?
第47节“四高”型企业将面临什么问题?
第48节 自由现金流不行要怎么往前走?

企业潜在风险分析
第49节 钱多一定好吗?高现金存量与企业风险
第50节 发展靠飞会摔吗?发展并购与企业风险
第51节资产真是资产吗?资产负债表和利润表的脱节与企业风险
第52节 钱要如何用才好?现金流量结构与企业风险
第53节 又换领导了?股权结构变更和核心管理人员调整与企业风险
第54节 审计人士都说了什么?审计报告与企业风险

企业投资价值分析
第55节 如何理解企业价值与投资价值
第56节 股权价值如何算?估值方法与价值决定机制
第57节 业绩承诺是保障吗?企业并购业绩承诺与价值
第58节 股价怎么定?资本市场股价交易的考量因素
第59节 如何避免踩雷?企业财务上可能暴雷的区域
第60节 大结局:课程收获总结

This course leads students to easily understand financial statements from three modules: financial report general knowledge, financial report analysis method and practical application, with scientific and systematic methods and easy to understand expressions. Module 1: Quickly understand section 01 of the financial statements. Enter the financial report analysis training camp. Uncover the face comparison and bragging in section 02 of the income statement. What is said in section 03 of the income statement? What is my profitability? What is the basis of making money for net profit and operating profit? Section 04. Why is gross profit extremely important? Section 05. Understand the development potential of enterprises, Give you a new concept – core profit Section 06 How to scrape up the operating profit (1): Three pillars Section 07 How to scrape up the operating profit (2): Uncover the strength and empowerment in Section 08 of the balance sheet, what the balance sheet is saying Section 09 Resource structure (1): Understand the vitality of the enterprise, the true meaning of flow in current assets Section 10 Resource structure (2): Analyze the potential of the enterprise, The future contained in non current assets Section 1 Resource structure (3): find out the weakness of the enterprise, what are the heavy burdens of non current assets Section 12 Enabling structure (1): whether the enterprise relies on blood production or blood transfusion, the meaning of different liabilities varies greatly Section 13 Enabling structure (2): reveal shareholders’ equity, is shareholders’ equity the contribution of shareholders Section 14 Operating core of working capital, Correctly Understand the Structural Relationship between Current Assets and Current Liabilities Section 15 Get rid of the shackles of traditional analysis of asset liability ratio, and correctly understand the structural relationship between assets and liabilities. Uncover the secrets of the cash flow statement Section 16 What the cash flow statement is saying, Cash Flow from Financing Activities Section 20 | Are the three financial statements one statement? Uncover the internal logic of the three financial statements Uncover the consolidated statements and the parent company’s statements Section 21 Why do enterprises have consolidated statements? What enterprises will have consolidated statements? Section 22 What does the difference between accounts and figures in consolidated statements and parent company statements represent? Section 23 Are minority shareholders’ equity and minority shareholders’ profits and losses really small? Section 24 Is goodwill a commercial credit or an important minefield? Module 2: Financial report analysis method: DuPont analysis; Zhang’s financial report analysis framework Section 25 Overview of financial statement analysis methods: DuPont analysis system and Zhang’s analysis framework are the most popular analytical tools, DuPont analysis value and limitation Section 26 The most popular analytical tools, DuPont analysis system and value Section 27 The dismantling of DuPont analysis system, profit adjustment and asset structure Section 28 The key to profitability. How did the gross profit rate come out? Section 29 Are the levels of expenses and profitability transferred? Section 30 How does decision-making and management affect the turnover rate of total assets? Section 31 Is the turnover rate of fixed assets really correct? To solve the problem of China’s financial report analysis, Zhang’s financial report analysis framework and value Section 32: Based on China’s environment, Zhang’s financial report analysis framework and value Section 33: Understand the strategy, and then you can understand the financial report data Section 34: How to choose the parent company? Section 35 External Expansion of Enterprises: How to Fly? Section 36 Who supports the enterprise: blood transfusion or hematopoiesis? Section 37 | How far can an enterprise go: the gene of a century old shop? Module 3: Financial report analysis, practical application, analysis of business management characteristics Section 38 “Focusing on assets” and “light on assets” is not just about asset structure Section 39 “Eat from both ends” Looking at the ability of upstream and downstream relationship management Section 40 Division of labor and business relationship management between parent and subsidiary companies Section 41 Structure and operating environment of sales expenses Section 42 Structure and management pursuit of management expenses Section 43 Analysis of R&D expense rate and product technology content Financial structure characteristics Section 44 Asset structure “three modernizations” under strategic perspective Section 45 Debt structure under operating and financing environment Section 46 What is the large amount of undistributed profits of enterprises? Section 47 What problems will the “four high” enterprises face? Section 48 How to move forward if free cash flow is not feasible? Section 49 Analysis of Potential Risks of Enterprises: Is More Money Sure to Be Good? High cash stock and enterprise risk Section 50 Will the development fly and fall? Development M&A and Enterprise Risk Section 51 Are Assets Really Assets? Section 52 How to use the money? Cash Flow Structure and Enterprise Risk Section 53 has changed its leadership? Section 54 What did the auditors say about the change of ownership structure, core management adjustment and enterprise risk? Audit Report and Enterprise Risk Enterprise Investment Value Analysis Section 55 How to Understand Enterprise Value and Investment Value Section 56 How to Calculate Equity Value? Is Section 57 Performance Commitment of Valuation Methods and Value Determination Mechanism a Guarantee? Performance Commitment and Value of Enterprise Mergers and Acquisitions Section 58 How to Determine the Share Price? Considerations for capital market share price trading Section 59 How to avoid thunder? Areas that may cause thunderstorms in enterprise finance Section 60 Ending: Course harvest summary
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