#31度网赚班# 私域增长实战训练营(第五期),打造私域用户+营收的双核增长引擎
课程介绍:

让你掌握私域增长的全套策略和执行方案,萃取300+企业私域项目经验,全行业私域打法体系化呈现。主要内容包括:私域战略篇、私域战术布局目标拆解、私域营销调研、低成本获客引流、打造高信任度的人设IP体系、如何搭建高转化私聊销售体系、如何搭建高复购社群体系、私域的数据总结和分析、搭建私域团队等。

课程目录:

│01.第一章.mp4

│02.第二章01.mp4

│03.第二章02.mp4

│04.第三章01.mp4

│05.第三章02.mp4

│06.第三章03.mp4

│07.第三章04.mp4

│08.第三章05.mp4

│09.第三章06品类调研:有效选品,提升转化率.mp4

│10.第三章07加餐:如何在一周内摸清一个行业.mp4

│11.第四章01引流思维与常规引流渠道盘点.mp4

│12.第四章02公众号引流.mp4

│13.第四章03包裹卡引流.mp4

│14.第四章04店外地推引流技巧.mp4

│15.第四章05裂变引流的底层思维.mp4

│16.第四章06常见的裂变玩法.mp4

│17.第四章07如何做一场私域裂变活动(上).mp4

│18.第四章08如何做一场私域裂变活动(中).mp4

│19.第四章09如何做一场私域裂变活动(下).mp4

│20.第四章10加餐.mp4

│21.第五章01做好用户标签管理,提升用户终身价值(上).mp4

│22.第五章02做好用户标签管理,提升用户终身价值(下).mp4

│23.第五章03搭建品牌立体人设.mp4

│24.第六章01私聊销售转化体系搭建6部曲.mp4

│25.第六章02销售开单4大关键步骤.mp4

│26.第六章031-3-7法则与销售管理的培训晋升机制.mp4

│27.第七章01重新理解社群:如何做好分层,定位与分工.mp4

│28.第七章02社群搭建5部曲:社群定位与基础建设.mp4

│29.第七章03社群搭建5部曲:社群人设布局.mp4

│30.第七章04社群搭建5部曲:社群运营规划.mp4

│31.第七章05社群搭建5部曲:社群内容输出.mp4

│32.第七章06提升社群活跃度:如何提升社群活跃.mp4

│33.第七章07提升社群活跃度:社群活动设计思路.mp4

│34.第七章08提升社群活跃度:社群重点关注数据.mp4

│35.第七章09加餐:如何操盘一场破百万的社群活动.mp4

│36.第五章04IP人设打造与设计三部曲.mp4

│37.第五章05IP人设布局案例解析.mp4

│38.第八章01如何建立数据思维.mp4

│39.第八章02数据分析实操(上).mp4

│40.第八章03数据分析实操(中).mp4

│41.第八章04数据分析实操(下).mp4

│42.第九章01私域团队组织架构.mp4

│43.第九章02私域人才画像与能力模型.mp4

│44.第九章03如何快速批量复制私域人才.mp4

│45.第九章04个人成长加速器.mp4

│46.第九章05私域团队管理.mp4

│47.第十章01调研:0-1私域定位匹配性5维分析.mp4

│48.第十章02策略:1-100中5力模型的落地规划.mp4

│49.第十章03落地规划:整体3年步骤设计及分解.mp4

└─课程SOP资料合集

│.DS_Store

│私域战略.xlsx

│裂变海报6要素关键词.png

│项目排期表SOP.xlsx

├─人设打造

│人设打造01不同类型IP的朋友圈内容占比.xlsx

│人设打造02朋友圈内容规划时间表.xlsx

│人设打造03朋友圈内容规划方向.xlsx

│人设打造04IP人设打造参考表.xlsx

│人设打造05人设所需物料清单.xlsx

│人设打造06个人号私聊要点.xlsx

├─养号

│私域养号01手机号申请流程.xlsx

│私域养号02手机账号登记表.xlsx

│私域养号03个微养号每日动作.xlsx

│私域养号04个微防封指南.xlsx

│私域养号05企微重要功能.xlsx

├─引流

│引流SOP01包裹卡引流用户体验全景图拆解.xlsx

│引流SOP02包裹卡落地自检清单.xlsx

│引流SOP03包裹卡引流话术参考.xlsx

│引流SOP04门店引流策略.xlsx

│引流SOP05短信引流SOP.xlsx

│引流SOP06公众号引流数据记录维度.xlsx

│引流SOP07私域引流数据统计表.xlsx

│引流SOP08引流效果数据参考.xlsx

│裂变活动SOP.xlsx

├─数据分析

│数据分析SOP01数据埋点.xlsx

│数据分析SOP02拆解分析法.xlsx

│数据分析SOP03数据分析报告.xlsx

│数据分析SOP04渠道数据预估表.xlsx

│数据分析SOP05私域电商的数据底层逻辑.xlsx

├─目标预估

│目标预估01GMV拆解参考表.xlsx

│目标预估02私域GMV拆解SOP.xlsx

│目标预估03目标拆解checklist.xlsx

│目标预估04第一步_目标拆解【以始为终】.xlsx

│目标预估05第二步_策略制定【whyHowWhat.xlsx

│目标预估06第三步_执行_check【检查什么得到什么,不.xlsx

├─社群运营

│.DS_Store

│社群SOP01社群搭建SOP.xlsx

│社群SOP02社群基础搭建SOP.xlsx

│社群SOP03社群规划全流程SOP.xlsx

│社群SOP04社群日常维护执行表.xlsx

│社群SOP05社群运营增长操作SOP.xlsx

│社群SOP06社群志愿者招募话术.xlsx

│社群SOP07社群互动方案.xlsx

│社群SOP08社群内容规划模板表.xlsx

│社群SOP09社群大促长期活动SOP.xlsx

│社群SOP10社群数据监测维度.xlsx

└─私域调研

私域调研SOP01项目前期调查表.xlsx

私域调研SOP02行业调研维度.xlsx

私域调研SOP03市场调研维度.xlsx

私域调研SOP04企业调研维度.xlsx

私域调研SOP05竞品调研维度.xlsx

私域调研SOP06竞品搜索渠道清单.xlsx

私域调研SOP07竞品调研策略.xlsx

私域调研SOP08用户访谈维度.xlsx

私域调研SOP09用户需求调研维度.xlsx

私域调研SOP10用户画像SOP.xlsx

私域调研SOP11门店调研维度.xlsx

私域调研SOP12竞争情报调研渠道清单.xlsx

Course introduction: let you master the full set of strategies and implementation plans for private domain growth, extract the private domain project experience of more than 300 enterprises, and systematically present the private domain playing methods of the whole industry. The main contents include: private domain strategy, target disassembly of private domain tactical layout, private domain marketing research, low-cost customer acquisition and drainage, building a high trust personal IP system, how to build a high transformation private chat sales system, how to build a high re purchase community system, data summary and analysis of private domain, and building a private domain team. Course contents: ✔ 01. Chapter 1. Mp4 ✔ 02. Chapter 2 01.mp4 ✔ 03. Chapter 2 02.mp4 ✔ 04. Chapter 3 01.mp4 ✔ 05. Chapter 3 02.mp4 ✔ 06. Chapter 3 03.mp4 ✔ 07. Chapter 3 04.mp4 ✔ 08. Chapter 3 05.mp4 ✔ 09. Chapter 3 06 category research: effective products, Improve the conversion rate.mp4 ✔ 10. Chapter 3 07 extra meals: how to understand an industry within a week.mp4 ✔ 11. Chapter 4 01: inventory of drainage thinking and conventional drainage channels.mp4 ✔ 12. Chapter 4 02: official account drainage.mp4 ✔ 13. Chapter 4 03: package card drainage.mp4 ✔ 14. Chapter 4 04: outside store promotion and drainage skills.mp4 ✔ 15. Chapter 4 05: bottom thinking of fission drainage.mp4 ✔ 16. Chapter 4 06: common fission play.mp4 ✔ 17. Chapter 4 07: how to make a private domain fission activity Chapter 4 08 how to do a private fission activity (middle). Mp4 ✔ 19. Chapter 4 09 how to do a private fission activity (second). Mp4 ✔ 20. Chapter 4 10 extra meals. Mp4 ✔ 21. Chapter 5 01 do a good job in user label management and improve user lifetime value (first). Mp4 ✔ 22. Chapter 5 02 do a good job in user label management, Improve the lifetime value of users (Part 2). Mp4 ✔ 23. Chapter 5 03 building a brand three-dimensional personal setup. Mp4 ✔ 24. Chapter 6 01 building a private chat sales transformation system. Mp4 ✔ 25. Chapter 6 02 four key steps of sales billing. Mp4 ✔ 26. Chapter 6 031-3-7 rules and the training and promotion mechanism of sales management. Mp4 ✔ 27. Chapter 7 01 re understanding the community: how to do a good job in stratification, Positioning and division of labor.mp4 ✔ 28. Chapter 7 02 community building 5: Community positioning and infrastructure.mp4 ✔ 29. Chapter 7 03 community building 5: community personnel layout.mp4 ✔ 30. Chapter 7 04 community building 5: community operation planning.mp4 ✔ 31. Chapter 7 05 community building 5: community content output.mp4 ✔ 32. Chapter 7 06 improving community activity: how to improve community activity.mp4 ✔ 33. Chapter 7 07 improving community activity: community activity design Planning ideas.mp4 ✔ 34. Chapter 7 08 improving community activity: the community focuses on data.mp4 ✔ 35. Chapter 7 09 adding meals: how to operate a community activity that breaks a million. Mp4 ✔ 36. Chapter 5 04ip human equipment creation and design trilogy.mp4 ✔ 37. Chapter 5 05ip human equipment layout case analysis.mp4 ✔ 38. Chapter 8 01 how to establish data thinking.mp4 ✔ 39. Chapter 8 02 data analysis practice (Part 1). Mp4 ✔ 40. Chapter 8 03 data analysis practice (Part 2) . mp4 ✔ 41. Chapter 8 04 data analysis practice (II) . mp4 ✔ 42. Chapter 9 01 organizational structure of private team.mp4 ✔ 43. Chapter 9 02 portrait and capability model of private talents.mp4 ✔ 44. Chapter 9 03 how to quickly and batch copy private talents.mp4 ✔ 45. Chapter 9 04 personal growth accelerator.mp4 ✔ 46. Chapter 9 05 private team management.mp4 ✔ 47. Chapter 10 01 research: 5-Dimensional analysis of 0-1 private positioning matching.mp4 ✔ 48. Chapter 10 02 strategy: landing planning of 5-Force model in 1-100.mp4 ✔ 49. Chapter 10 03 landing planning the : overall 3-year step design and decomposition.mp4 └ – course SOP data collection └. DS_ Store ✔ private domain strategy. Xlsx ✔ fission poster 6 key words. Png ✔ project scheduling table sop.xlsx ├ – personal equipment building ✔ personal equipment building 01 the proportion of different types of IP content in the circle of friends. Xlsx ✔ personal equipment building 02 the content planning schedule of the circle of friends. Xlsx ✔ personal equipment building 03 the content planning direction of the circle of friends. Xlsx ✔ personal equipment building 04ip the reference table of personal equipment building. Xlsx ✔ personal equipment building 05 the list of materials required by personal equipment building. Xlsx ✔ personal equipment building 06 the key points of personal chat. X LSX ✔ ├ support number ✔ private domain support number 01 mobile phone number application process. Xlsx ✔ private domain support number 02 mobile phone account registration form. Xlsx ✔ private domain support number 03 micro support number daily action. Xlsx ✔ private domain support number 04 micro anti sealing guide. Xlsx ├ private domain support number 05 important functions of enterprises and micro enterprises. Xlsx ├ drainage ✔ drainage sop01 package card drainage user experience panorama disassembly. Xlsx ✔ drainage sop02 package card landing self inspection list. Xlsx ✔ drainage sop03 package card drainage script reference. Xlsx x ✔ drain sop04 store drain strategy. Xlsx ✔ drain sop05 SMS drain sop.xlsx ✔ drain sop06 official account drain data record dimension. Xlsx ✔ drain sop07 private domain drain data statistics table. Xlsx ✔ drain sop08 drain effect data reference. Xlsx ✔ fission activity sop.xlsx ├ – data analysis ✔ data analysis sop01 data embedding point. Xlsx ✔ data analysis sop02 disassembly analysis method. Xlsx ✔ data analysis sop03 data analysis report. Xlsx ✔ data analysis sop04 canal Channel data estimation table.xlsx ✔ data analysis sop05 private e-commerce data underlying logic.xlsx ✔ ├ target estimation ✔ target estimation 01gmv disassembly reference table.xlsx ✔ target estimation 02 private Gmv disassembly sop.xlsx ✔ target estimation 03 target disassembly checklist.xlsx ✔ target estimation 04 step 1_ Target disassembly [from beginning to end]. Xlsx ✔ target estimation 05 step 2_ Strategy formulation [whhowwhat. Xlsx ✔ target estimation 06 step 3 _execution _check [check what you get, No. xlsx ✔ ├ community operation ✔. Ds_store ✔ community sop01 community building SOP. Xlsx ✔ community sop02 community foundation building SOP. Xlsx ✔ community sop03 community planning whole process SOP. Xlsx ✔ community sop04 community daily maintenance execution form. Xlsx ✔ community sop05 community operation growth operation SOP. Xlsx ✔ community sop06 Community Volunteer Recruitment script. Xlsx ✔ community sop07 community interaction scheme. Xlsx ✔ community sop08 community content planning model Board table. Xlsx ✔ community sop09 community promotion long-term activities SOP. Xlsx ✔ community sop10 community data monitoring dimension. Xlsx ✔ └ – private domain research sop01 project preliminary questionnaire. Xlsx private domain research sop02 industry research dimension. Xlsx private domain research sop03 market research dimension. Xlsx private domain research sop04 enterprise research dimension. Xlsx private domain research sop05 competitive product research dimension. Xlsx private domain research sop06 competitive product search channel list. Xlsx private domain research sop07 competitive product research Strategy.xlsx private domain research sop08 user interview dimension.xlsx private domain research sop09 user demand investigation dimension.xlsx private domain research sop10 user portrait sop.xlsx private domain research sop11 store investigation dimension.xlsx private domain research sop12 competitive intelligence investigation channel list.xlsx

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