#31度网赚班# 跨境电商蓝海选品思维:跨境选品,四层方法,抓住长期红利期(价值1980)
新思想,新方法,不内卷,不焦虑。

如何抓住长期红利。

课程大纲

一、跨境电商的本质是套利
1、套利三要素

二、蓝海品类还是蓝海模式
1、品类输出的红利期
2、蓝海模式的红利期
3、模式红利期案例之亚马逊
4、模式红利期案例之独立站
5、模式红利期大于品类红利期
6、爆款思维不是下一个十年的运营方向

三、选品思维的4层结构
1、套利
2、流量逻辑与转化逻辑
3、模式
4、品与品类

四、蓝海选品模式

1、高品质山寨
A)合法合规的界定
B)热度分析
C)引流关键字选择与优化
D)转化的两个关键要素
E)可复制的成功案例与三本选品字典

2、海关壁垒
A)海关壁垒案例分析
B)SEO与群控软件

3、空壳品牌
A)空壳品牌如何解决流量与转化及极端个案
B)捷径:搬运空壳品牌套利
C)如何筛选空壳品牌

4、微创新(热点嫁接)
A)亚马逊微创新案例
B)独立站的微创新:定制站
四、选品思维的叠加运用的成功案例

面向人群
想入行跨境电商行业新人
选品处于瓶颈期的跨境电商卖家

学完收获
掌握蓝海选品思维摆脱选品困境

New ideas, new methods, no introversion, no anxiety. How to seize long-term dividends. Syllabus 1. The essence of cross-border e-commerce is arbitrage. 1. Three elements of arbitrage. 2. Blue ocean category or blue ocean mode. 1. Bonus period of category output. 2. Bonus period of blue ocean mode. 3. Amazon in the case of mode bonus period. 4. Independent station in the case of mode bonus period. 5. Mode bonus period is greater than category bonus period. 6. Explosive thinking is not the operation direction of the next decade. 3. 4-tier structure of product selection thinking. 1. Arbitrage. 2. Flow logic and transformation logic. 3 Mode 4, products and categories 4, blue ocean selection mode 1, high-quality Shanzhai a) definition of legal compliance b) heat analysis c) selection and optimization of drainage keywords d) two key elements of transformation E) replicable successful cases and three selected dictionaries 2. Customs barriers a) case analysis of customs barriers b) SEO and group control software 3 Empty shell brand a) how to solve the traffic and transformation and extreme cases of empty shell Brand B) shortcut: how to carry empty shell brand arbitrage C) how to screen empty shell brand 4. Micro innovation (hot grafting) a) Amazon micro invasive new case B) micro innovation of independent station: customized station 4 Successful cases of superimposed application of selection thinking: for people who want to enter the cross-border e-commerce industry, new cross-border e-commerce sellers who are in the bottleneck period, learn the harvest, master the blue ocean selection thinking, and get rid of the selection dilemma

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