#31度网赚班# 2022短视频底层实操课:让你迅速从短视频新手变为高手(价值7980元)
短视频逐渐成为一种趋势这是一个短视频狂热的时代,它已经改变了中国人的生活习惯方式。
本课程从短视频目前的底层逻辑着手,对短视频的运行模式做了分析,继而又从短视频的内容策划、制作、发布、推广、运营策略等方面做了详细论述,让你迅速从短视频新手变为高手。

课程主要分为四部分:
第一部分:是抖音这个平台究竟是什么很多人说抖音上什么内容火什么内容不火它的底层机制究竟是什么算法决定了抖音的内容火不火?
第二部分:是抖音上的用户,用户究竟在喜欢什么?用户有哪些行为?用户究竟偏好什么内容课程中都会一一解答。
第三部分:是抖音的运营:很多人说抖音需要怎么投抖加、怎么去算权重、怎么养号这些市面上流行的运营技巧恰,当然董十一老师会讲到更底层的一些运营技巧。
第四部分:是我们永远没有办法忽略的也就是内容本身,做抖音其实就是做内容你想知道抖音是什么吗?你想知道为什么有些内容在抖音火,为什么有些内容在抖音不火吗?董十一老师会把课程从详细的抖音底层本身到怎么做好一个抖音号跟大家讲清楚。

你将获得
手把手:董十一本人亲授
高流量:真正的涨粉技巧
多渠道:各个短视频平台
新认知:刷新你的流量认知
超划算:上亿流量的实操心法

适合人群:
不知道怎么做douyin的你
想做短视频网红的你
想系统化学习短视频运营的你
急需迭代新媒体认知的你

更新进度
2021年8月14日更新至30节
2022年7月29日更新至80节

课程目录:
2022董十一短视频底层实操课
1–底层逻辑篇开篇:从0到1教你做一个赚钱的抖音号
2–底层逻辑篇开篇:从0到1教你做一个赚钱的抖音号 2
3–底层逻辑篇赛道 上
4–底层逻辑篇赛道 下
5–底层逻辑篇定位 上
6–底层逻辑篇定位
7–底层逻辑篇迭代模型
8–底层逻辑篇_Douyin的本质
9–底层逻辑篇_Douyin的审核机制
10–底层逻辑篇平台趋势
11–底层逻辑篇建立用户期待
12–底层逻辑篇好内容的定义
13–底层逻辑篇怎么做好内容
14–底层逻辑篇如何做好选题
15–底层逻辑篇如何快速模仿
16–底层逻辑篇账号拆解的底层逻辑
17–底层逻辑篇选人的重要性
18–底层逻辑篇內容的包裝
19–底层逻辑篇_ 打造大IP的本本质
20–底层逻辑篇持续产出好内容的本质
21–底层逻辑篇什么是用户思维
22–底层逻辑篇帮用户解决问题
23–底层逻辑篇用户分析实操
24–底层逻辑篇小白用户怎么做抖音
25–底层逻辑篇唤起用户的需求
26–底层逻辑篇.产品和目标用户
27–底层逻辑篇产品和目标用户(补充内容)
28–底层逻辑篇如何在用户心智中与众不同
29–底层逻辑篇价值模型
30–底层逻辑篇爆款和长尾
31–底层逻辑篇用户购买心理
32–底层逻辑篇运营必做-发布前
33–底层逻辑篇.运营必做-发布后
34–底层逻辑篇流量运营
35–底层逻辑篇数据分析
36–底层逻辑篇小白入门三部曲
37–底层逻辑篇矩阵
38–底层逻辑篇做短视频的核心-从定位和用户出发
39–底层逻辑篇做短视频的核心-选题和运营
40–赠课:好物分享篇好物分享:理论篇:如何做一个100%出单的好物分享号
41–赠课:好物分享篇好物分享:实操篇 :短视频带货的选品技巧和爆款拆解法
42–赠课:好物分享篇好物分享:实操篇:短视频带货适合做的六大赛道
43–赠课:好物分享篇好物分享:实操篇:短视频带货内容公式涨粉法
44–赠课:直播篇 嘉宾主讲_01 短视频和直播的关系
45–赠课:直播篇 嘉宾主讲_02 直播间的底层逻辑
46–赠课:直播篇 嘉宾主讲_03 什么是直播间的人、货、场
47–赠课:直播篇 嘉宾主讲_04 科学运营,实现流量、销量双丰收
48–赠课:直播篇 嘉宾主讲_05年销过亿的直播间拆解
49–赠课:直播篇 嘉宾主讲_06直播的“人”:直播间用户构成与引流方式(一)
50–赠课:直播篇 嘉宾主讲_07直播的“人”:直播间用户构成与引流方式(二)
51–赠课:直播篇 嘉宾主讲_08直播的“人”:好的主播让销量翻倍(一)
52–赠课:直播篇 嘉宾主讲_09直播的“人”:好的主播让销量翻倍(二)
53–赠课:直播篇 嘉宾主讲_10直播的“人”:好的主播让销量翻倍(三)
54–赠课:直播篇 嘉宾主讲_11 直播的“货”:直播间的产品分层与配置逻辑(1)
55–赠课:直播篇 嘉宾主讲_12直播的“货”:直播间的产品分层与配置逻辑(2)
56–赠课:直播篇 嘉宾主讲_13直播的“货”直播间的产品分层与配置逻辑(3)
57–赠课:直播篇 嘉宾主讲_14直播的“货”:知识博主的直播产品配置(1)
58–赠课:直播篇 嘉宾主讲_15直播的“货”:知识博主的直播产品配置(2)
59–赠课:直播篇 嘉宾主讲_16直播的“场”:月销百万的直播间搭建方案
60–赠课:直播篇 嘉宾主讲_17直播的“场”:短视频与直播如何打好配合,引爆流量
61–赠课:直播篇 嘉宾主讲_18.如何组建一个能打胜仗的直播团队(一)
62–赠课:直播篇 嘉宾主讲_19.如何组建一个能打胜仗的直播团队(二)
63–赠课:直播篇 嘉宾主讲_20.如何组建一个能打胜仗的直播团队(三)
64–赠课:直播篇 嘉宾主讲_21.如何培养一个优秀的直播操盘手
65–赠课:直播篇 嘉宾主讲_22.如何对标与拆解爆款直播间(一)
66–赠课:直播篇 嘉宾主讲_23.如何对标与拆解爆款直播间(二)
67–赠课:直播篇 嘉宾主讲_24.直播前:如何准备一场直播(一)
68–赠课:直播篇 嘉宾主讲_25.直播前:如何准备一场直播 (二)
69–赠课:直播篇 嘉宾主讲_26直播中:如何运营一场直播
70–赠课:直播篇 嘉宾主讲_27直播后:如何复盘一场直播
71–赠课:直播篇 嘉宾主讲_28直播间主播复盘&产品复盘
72–赠课:直播篇 嘉宾主讲_29.数据复盘—巨量百应使用方法(一)
73–赠课:直播篇 嘉宾主讲_30.数据复盘—巨量百应使用方法(二)
74–赠课:直播篇 嘉宾主讲_31.数据复盘-巨量百应使用方法(三)
75–赠课:直播篇 嘉宾主讲_32.数据复盘—巨量百应使用方法(四)
76–赠课:直播篇 嘉宾主讲_33.数据复盘-巨量百应使用方法(五)
77–赠课:直播篇 嘉宾主讲_34.数据复盘-巨量百应使用方法(六)
78–赠课:直播篇 嘉宾主讲_35.数据复盘-巨量百应使用方法(七)
79–赠课:直播篇 嘉宾主讲_36.数据复盘-巨量百应使用方法(八)
80–赠课:直播篇 嘉宾主讲_37.数据复盘-巨量百应使用方法(九)

2021增长黑客董十一·短视频底层实操课
1.迭代模型.mp4
2.Douyin的本质.mp4
3.Douyin的审核机制.mp4
4.平台趋势.mp4
5.定位.mp4
6.建立用户期待.mp4
7.好内容的定义.mp4
8怎么做好内容.mp4
9.如何做好选题.mp4
10.如何快速模仿.mp4
11.账号拆解的底层逻辑.mp4
12.选人的重要性.mp4
13.内容的包装.mp4
14.打造大IP的本质.mp4
15.持续产出好内容的本质.mp4
16.什么是用户思维.mp4
17.帮用户解决问题.mp4
18.用户分析实操.mp4
19小白用户怎么做抖音.mp4
20.唤起用户的需求.mp4
21.产品和目标用户.mp4
22.产品和目标用户(补充内容).mp4
23.如何在用户心智中与众不同.mp4
24.价值模型.mp4
25.爆款和长尾.mp4
26.用户购买心理.mp4
27.运营必做-发布前.mp4
28.运营必做-发布后.mp4
29.流量运营.mp4
30.数据分析.mp4

Short video has gradually become a trend. This is an era of short video fanaticism, which has changed the lifestyle of Chinese people. This course starts with the current Low-Level Logic of short video, analyzes the operation mode of short video, and then discusses in detail the content planning, production, release, promotion and operation strategy of short video, so that you can quickly become an expert from a novice. The course is mainly divided into four parts: the first part: what is the platform of Tiktok? Many people say that what content on Tiktok is hot and what content is not hot. What is the underlying mechanism and algorithm that determines whether the content of Tiktok is hot or not? Part 2: it’s the users on Tiktok. What do users like? What behaviors do users have? What content users prefer will be answered one by one in the course. The third part: the operation of Tiktok: many people say that Tiktok needs some popular operation skills in the market, such as how to invest in Douyin, how to calculate the weight and how to maintain the number. Of course, Mr. Dong Shiyi will talk about some operation skills at the lower level. The fourth part: we can never ignore the content itself. Doing Tiktok is actually doing content. Do you want to know what Tiktok is? Do you want to know why some content is popular in Tiktok and why some content is not popular in Tiktok? Mr. Dong Shiyi will explain the course from the detailed bottom of Tiktok to how to make a Tiktok number. You will get hands-on experience: Dong Xi personally teaches high traffic: real powder raising skills multi-channel: new cognition of various short video platforms: refresh your traffic cognition super cost-effective: practical operation method of hundreds of millions of traffic is suitable for people: do not know how to do Douyin, you want to be a short video network celebrity, you want to systematically learn short video operation, you need to iterate new media cognition. Your update progress will be updated to 30 sections on August 14, 2021, and 80 on July 29, 2022 Course contents: 2022 Dong Xi short video bottom practical lesson 1 — bottom logic opening: from 0 to 1, teach you to be a profitable Tiktok number 2 — bottom logic opening: from 0 to 1, teach you to be a profitable Tiktok number 23 — bottom logic on the track 4 — bottom logic under the track 5 — bottom logic positioning 6 — bottom logic positioning 7 — bottom logic iterative model 8 — bottom logic_ The essence of Douyin 9 — bottom logic_ Douyin’s review mechanism: 10 — platform trend of the underlying logic article; 11 — establishment of the underlying logic article; 12 — definition of the good content of the underlying logic article; 13 — how to do a good job in the content of the underlying logic article; 14 — how to do a good job in selecting topics for the underlying logic article; 15 — how to quickly imitate the underlying logic article; 16 — the underlying logic for account disassembly of the underlying logic article; 17 — the importance of selecting people for the underlying logic article; 18 — packaging of the content of the underlying logic article; 19 — the underlying logic article_ The essence of creating big IP 20 — the essence of the underlying logic to continuously produce good content 21 — what is the user thinking in the underlying logic 22 — the underlying logic to help users solve problems 23 — the user analysis and operation in the underlying logic 24 — the underlying logic to how Xiaobai users do Tiktok 25 — the underlying logic to arouse users’ needs 26 — the underlying logic Products and target users 27 — bottom logic products and target users (supplementary content) 28 — how the bottom logic is different in the minds of users 29 — bottom logic value model 30 — bottom logic explosion and long tail 31 — bottom logic users’ purchasing psychology 32 — bottom logic operations must do before release 33 — bottom logic Operation must do – after release 34 — traffic operation of the underlying logic Article 35 — data analysis of the underlying logic Article 36 — Introduction trilogy of the underlying logic Article 37 — matrix of the underlying logic Article 38 — the core of the underlying logic article as a short video – starting from the positioning and users 39 — the core of the underlying logic article as a short video – topic selection and operation 40 — free lessons: good material sharing article good material sharing: theory article: how to make a good material sharing number of 100% order 41 — free lessons: good material sharing article Good material sharing: practical part: short video goods selection skills and explosion disassembly method 42 — free lesson: good material sharing part: practical part: six tracks suitable for short video goods 43 — free lesson: good material sharing part: good material sharing part: practical part: short video goods content formula powder raising method 44 — free lesson: live broadcast part guest speaker_ 01 the relationship between short video and live broadcast 45 — free class: guest speaker of live broadcast_ 02 the bottom logic of the live room 46 — free lessons: guest lectures in the live broadcast_ 03 what is the people, goods and field in the live broadcast room 47 — free lessons: Guest Lecture in the live broadcast section_ 04 scientific operation, achieving a double harvest in traffic and sales 48 — free class: Guest Lecture of live broadcast_ Disassembly of the live broadcast room with sales of more than 100 million yuan in 2005 — Lecture: guest speaker of live broadcast_ 06 “people” of live broadcast: user composition and drainage mode of live broadcast room (I) 50 — free lessons: Guest Lecture of live broadcast_ 07 “people” of live broadcast: user composition and drainage mode of live broadcast room (II) 51 — free lessons: guest speaker of live broadcast_ 08 “people” of live broadcast: a good anchor doubles sales (I) 52 — free class: guest speaker of live broadcast_ 09 “people” of live broadcast: a good anchor doubles sales (II) 53 — free class: guest speaker of live broadcast_ 10 “people” of live broadcast: a good anchor doubles sales (III) 54 — free lessons: guest speaker of live broadcast_ 11 “goods” of live broadcast: product layering and configuration logic of live broadcast room (1) 55 — complimentary lessons: Guest Lecture of live broadcast_ 12 “goods” of live broadcast: product layering and configuration logic of live broadcast room (2) 56 — free lessons: Guest Lecture of live broadcast_ 13 live “goods” product layering and configuration logic in the live room (3) 57 — free lessons: Guest Lecture in the live part_ 14 “goods” of live broadcast: configuration of live broadcast products of knowledge bloggers (1) 58 — free lessons: Guest Lecture of live broadcast_ 15 “goods” of live broadcast: configuration of live broadcast products of knowledge bloggers (2) 59 — free lessons: Guest Lecture of live broadcast_ 16 “field” of live broadcast: construction scheme of the live broadcast room with a monthly sales of millions 60 — free class: Guest Lecture of live broadcast_ 17 “field” of live broadcast: how to cooperate with short video and live broadcast to ignite traffic 61 — free class: Guest Lecture of live broadcast_ 18. How to build a live broadcast team capable of winning battles (I) 62 — complimentary lessons: Guest Lecture of live broadcast_ 19. How to build a live broadcast team capable of winning battles (II) 63 — complimentary lessons: Guest Lecture of live broadcast_ 20. How to build a live broadcast team capable of winning battles (III) 64 — complimentary lessons: Guest Lecture of live broadcast_ 21. How to cultivate an excellent live game operator 65 — complimentary lesson: guest speaker of live broadcast_ 22. How to match the standard and disassemble the live broadcast room (I) 66 — free class: Guest Lecture of live broadcast_ 23. How to match the standard and disassemble the live broadcast room (II) 67 — free class: Guest Lecture of live broadcast_ 24. Before the live broadcast: how to prepare a live broadcast (I) 68 — complimentary lesson: Guest Lecture of live broadcast_ 25. Before the live broadcast: how to prepare a live broadcast (II) 69 — complimentary lesson: Guest Lecture of live broadcast_ 26 live broadcast: how to operate a live broadcast 70 — free lesson: guest lecture on live broadcast_ 27 after the live broadcast: how to resume a live broadcast 71 — free lesson: Guest Lecture of live broadcast_ 28 live broadcast room master replay & amp; Product replay 72 — free lecture: guest speaker of live broadcast_ 29. Data duplication – how to use juqubaiying (I) 73 — free class: Guest Lecture of live broadcast_ 30. Data duplication – how to use juqubaiying (II) 74 — free class: Guest Lecture of live broadcast_ 31. Data duplication – how to use juqubaiying (III) 75 — complimentary lecture: guest speaker of live broadcast_ 32. Data duplication – how to use juqubaiying (IV) 76 — free class: Guest Lecture of live broadcast_ 33. Data duplication – how to use juqubaiying (V) 77 — free class: Guest Lecture of live broadcast_ 34. Data duplication – how to use juqubaiying (VI) 78 — free class: Guest Lecture of live broadcast_ 35. Data duplication – how to use juqubaiying (VII) 79 — complimentary lecture: guest speaker of live broadcast_ 36. Data duplication – how to use juqubaiying (VIII) 80 — free class: Guest Lecture of live broadcast_ 37. Data duplication – juqubaiying application method (IX) 2021 growth hack Dong 11 · short video basic operation lesson 1. Iteration model.mp42.the essence of douyin.mp43.the audit mechanism of douyin.mp44. Platform trend.mp45. Positioning.mp46. Establishing user expectations.mp47. Definition of good content.mp48 how to do a good job in content.mp49. How to do a good job in topic selection.mp410. How to quickly imitate.mp411. The underlying logic of account disassembly.mp412. The importance of selecting people.mp413. The packaging of content.mp414. The essence of creating big ip.mp415. Continuously produce good content The essence of mp416. What is user thinking.mp417. Help users solve problems.mp418. User analysis and practice.mp419 how Xiaobai users do Tiktok.mp420. Evoke users’ needs.mp421. Products and target users.mp422. Products and target users (supplementary content) . mp423. How to be different in the user’s mind.mp424. Value model.mp425. Burst and long tail.mp426. User purchasing psychology.mp427. Operation must do – before release.mp428. Operation must do – after release.mp429. Traffic operation.mp430. Data analysis.mp4

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