#31度网赚班# 闪耀星主播塑造营2207期,3天2夜入门带货主播,懂人性懂客户成为王者销售 课程介绍:

交个朋友直播间主播及运营操盘手业界一线资深主播及运营操盘手,巨量学认证讲师,校长罗永浩先生。

课程从客户视角出发设计讲品与促成交策略,场景化痛点与需求分析,利他化产品卖点描述、升华化产品价值塑造,消费心理学促销成交,知晓违禁词几违禁词行为,提高主播表达和表现力,打造主播形象力的方法,提升主播镜头感关键点,放大语言感染力,提升面肢表现力和掌握正确的发声技巧,提升直播间数据、拉长停留方法、提高评论率的策略促进关注加团方法,直播节奏与直播复盘,直播间三款商品类目,单品节奏与直播脚本成交数据与互动数据复盘,明星直播分享新人期高频输入、成长期持续精讲以及爆发期走出舒适区等。

帮助你提升自己专业能力进而提高现有收入。适合拥有一定粉丝基础的主播,通过直播变现的IP达人。3天2夜入门带货主播,懂人性懂客户成为王者销售。通过直播带货,创造更多价值。

适合人群:

想成为某音带货主播的个人

想提升自己专业能力进而提高现有收入的在职主播

拥有一定粉丝基础想通过直播变现的IP达人

课程目录:

【线上班】闪耀星主播塑造营2207期(5.10-5.17)

1什么是客户视角的讲品与促成交

2场景化客户痛点与需求分析-1

3场景化客户痛点与需求分析-2

4场景化客户痛点与需求分析-3

5利他化产品卖点描述-1

6利他化产品卖点描述-2

7利他化产品卖点描述-3

8利他化产品卖点描述-4

9升华化产品价值塑造-1

10升华化产品价值塑造-2

11消费心理学促成交-1

12消费心理学促成交-2

13违禁词及违禁行为

14打造主播形象力的方法-1

15打造主播形象力的方法-2

16提升主播镜头感的关键点

17放大语言感染力

18提升面肢表现力

19掌握正确的发声技巧

20拉长停留的方法-1

21拉长停留的方法-2

22提高评论率的策略

23促进关注加团的方法

24直播间常见的三款商品类目

25单品节奏的三种形式

26正常直播节奏与直播脚本

27成交数据与互动数据复盘

28新人期高频输

29成长期持续精进

30爆发期走出舒适区

Course introduction: make friends with Mr. LuoYongHao, the anchor and operator of the live broadcasting room, a senior anchor and operator in the industry, a certified lecturer of quantum science, and the president. From the perspective of customers, the course designs presentation and transaction promotion strategies, situational pain points and demand analysis, altruistic product selling point description, sublimated product value building, consumer psychology promotion and transaction, knows the behaviors of prohibited words, improves the anchor's expression and expressiveness, creates the anchor's image, improves the anchor's key points of lens sense, amplifies the language appeal, improves the facial and limb expressiveness and master the correct vocal skills, Strategies to improve the data in the live room, lengthen the stay method, and improve the comment rate promote the focus on the group approach, the live rhythm and the live replay, the replay of three product categories in the live room, the single product rhythm and the live script transaction data and interactive data, the Star Live sharing high-frequency input in the newcomer period, continuous intensive talk in the growth period, and going out of the comfort zone in the outbreak period, etc. Help you improve your professional skills and increase your current income. It is suitable for the anchor with a certain fan base and the IP talent realized through live broadcast. 3-day and 2-night entry-level goods anchor, understand human nature and customers, and become the king of sales. Bring goods through live broadcast to create more value. Suitable crowd: an individual who wants to become a video anchor wants to improve his professional ability and increase his current income. An in-service anchor has a certain fan base and wants to realize the IP talent through live broadcast. Course Directory: [online work] shining star anchor shaping camp 2207 (5.10-5.17) 1. What is the customer perspective? 2. Scenario based customer pain point and demand analysis -13 scenario based customer pain point and demand analysis -24 scenario based customer pain point and demand analysis -35 altruistic product selling point description -16 altruistic product selling point description -27 altruistic product selling point description -38 altruistic product selling point description -49 sublimated product value shaping -110 sublimated product value shaping -211 consumer psychology promoting transaction -112 consumer psychology promoting transaction -213 Prohibited words and behaviors 14 ways to create an anchor's image -115 ways to create an anchor's image -216 key points to improve the anchor's sense of lens 17 enlarge the language appeal 18 improve the facial and limb expressiveness 19 master the correct vocal skills 20 methods to lengthen the stay -121 methods to lengthen the stay -222 strategies to improve the comment rate 23 methods to promote attention and group 24 common three commodity categories in the live broadcast room 25 three forms of item rhythm 26 normal live broadcast rhythm and Live script 27 transaction data and interactive data repeat 28 high frequency output in newcomer stage 29 continuous improvement in growth stage 30 out of comfort zone in outbreak stage

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